Monday, May 24, 2010

Affiliate Marketing in a Nutshell

Affiliate Marketing in a Nutshell

What exactly is affiliate marketing? Affiliate marketing is the single fastest growth industry on the Internet. It’s also true that affiliate marketing is one of the fastest and most creative ways to make money and have a career on the Internet.

Simply put, affiliate marketing is selling products on a commission basis. You own a business that advertises and sells products for other companies. You may have a product of your own to begin with or not. The things that a successful affiliate marketer must have are:

1.    Your website is the jumping off point of all your marketing efforts. So the first step in any successful affiliate marketing business is building a good, credible and professional looking website. You must build a user-friendly website, which will attract your prospects and motivate them to click on the links to the products and services you are promoting and make a purchase. There are companies whose business is building websites that you can hire to build one for you.

2.    You must find products to sell, you must be able to determine whether there is a demand for those products and if people will actually buy them.  You may either have your own original product or products that are made by others. Which ever way you go, you must believe in the products.

3.    It will be necessary for you to become an adept advertiser and be able to tell whether the advertising you are paying for is producing more income for you than the advertising is costing you.

4.    It is necessary that you have good mathematical skills. You will need to be able to track your sales and determine profit, as well as, see to it that your suppliers are paid in full and on time.

5.    You need the full and unwavering support of your family so that you can devote the time and energy necessary to launch your affiliate marketing business.


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Friday, May 7, 2010

Making Money Online with Google Adwords

We have learned about affiliate programs
and about ClickBank.

With ClickBank, you have access to thousands of affiliate
products to market. Now it's time to find a place to market those
products and start making some profits.

This is were Google and Google AdWords come into play.

What are Google AdWords?

Google AdWords are little advertisements displayed on Google. These
advertisements appear on the right hand side of the browser every
time a search is done on the Google search engine.

Anybody including you and I can purchase advertisements on Google.

How do Google AdWords Work?

Google AdWords uses the pay-per-click method.

Pay-per-click just means that the advertisers pay a predetermined
amount of money every time someone clicks on their advertisement.

For Google, advertisers bid to have their ads shown when a specific
search term is entered.

The higher the bid the higher on the page the ad will show. Being
at the top of the page will get you more clicks than ads lower on
the page.

Advertisers bid anywhere from $0.05 to $50 per click. That click
sends the Internet surfers to a website address of the advertisers
choosing.

The thing that makes this advertising method superior over other
methods is that your ad will only be shown to people that are
interested. It is a very targeted method that leads to more sales.

Let's say that you are selling flowers. You would bid on the search
term "flowers". When somebody does a search on Google for the term
"flowers", your ad will appear.

On the other hand, when someone does a search for the term "dogs",
your ad will not appear because you did not bid on that search
term.

You get to decide which search terms are relevant to your campaign
and bid on that search term.

What is so special about Google AdWords?
Simply put Google AdWords are better than any other advertising
method on the Internet. The second you put up a Google AdWords ad
your will start to see results.

Here are some of the reasons that make Google AdWords superior:

-    Google boasts over 200 million searches per day

-    It only takes fifteen minutes for your ads to appear

-    You only need a minimum of $5 to open an account

-    The traffic you get from Google is of very high quality

-    AdWords is simple to use and beginners can catch on fast

-    AdWords is perfect for testing potential ad campaigns

Granted, there are tons of places to market your affiliate programs
on the Internet. But in my experience, Google AdWords has brought
me more sales than all of the others combined.


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